Award Winning Floral Artists
HeiDesigns is a boutique floral design company bringing creative souls together to make memories with artificial flowers.
Our mission is to share our floral learning and creativity with the people whose life we touch.
We love to imagine nature taking over and sharing its free spirit with our clients and their customers and connections.
Meet Our Floral Artists
Founder - Heidi Lawley started HeiDesigns back in 2019 when she followed her dream of creating her own floral design company to create unforgettable experiences and memories with flowers.
Today, HeiDesigns has earnt a reputation as a creative and innovative floristry business specialising in luxury faux flowers as unique expressions of art.
Heidi and her team are a collaborative, passionate and award winning force within the floristry space creating standout floral designs for their corporate and residential customers across Kent, London and the surrounding home counties.
Heidi Lawley - Founder & Lead Floral Designer
" The floral designs that we share create a kind of magical feeling, which brings people closer to nature, spreading happiness, joy and togetherness, whilst having a positive effect on people's lives. "
Heidi’s passion for flowers started at a young age, growing up in the fields of Shropshire on her family’s farm, surrounded by nature which she always found incredibly inspiring. After receiving her first floristry book as a present she knew she had found her path.
After attending college on the boarder of Wales, Heidi went on to compete in many competitions, including BFA Young Florist of the Year, becoming a Finalist in World Skills, and a Gold and Silver Gift Medalist at the prestegious Chelsea RHS.
Heidi’s imagination and vision to create art with flowers is reflected in every floral design and a testament to her skill and passion.
“ I love being a florist because it totally lights up my heart when I'm being creative with flowers. It’s a joy to grow HeiDesigns and a pleasure to work with such a talented team. Working together to take small ideas and helping them flourish into reality. We all really enjoy bringing everyone a little closer to nature.”
Jasmine Pope - Floral Artist
Jasmine started her flower adventure at college 9 years ago, with level 2 being first then up to level 4. She fell completely in love with flowers and the design aspect of being a florist. She has always been creative and likes to express feelings through the designs she creates.
Since joining the HeiDesigns team, Jasmine enjoys being around other creative and amazing humans, flowing and exchanging ideas together, all with the same love and passion for flowers and design.
She loves creating designs for clients and seeing them come to life in their homes or in their businesses to transform spaces into a paradise of scrumptious flowers.
Jasmine has competed in World Skills, been a part of designing and putting together a display at Hampton Court and has 9 years’ experience of designing for floral celebrations such as Valentine's Day and Mother's Day.
"I love Hampton Court, with it’s stunning background. It’s the perfect place to see all of the up and coming florists and designers creating masterpieces - so inspiring. It’s a great place to connect with other likeminded people and gather ideas to put into my work."
Sarah Granger - Floral Artist
Sarah’s love for flowers and nature started at a young age when her Nan used to take her to the garden centre to choose plants for her garden.
She loved learning how new flowers bloomed with each season and marvelled at seeing the first daffodil bulbs bursting up from the ground in spring and the rich shades of the leaves in autumn.
Sarah’s career started as a florist at that very same garden centre and she now has 24 years of experience in floristry and floral design having worked in prestigious florists in Kent and Royal Tunbridge Wells.
Like many of her colleagues, Sarah has also competed in multiple floristry competitions including two Florist Of The Year finals and achieved a Bronze Medal at The Chelsea Flower Show.
“I love how flowers can create pieces of art, from small intricate designs to magnificent structures.
The beauty of floral displays can be breathtaking and hearing the positive feedback from our clients is such a pleasure. It makes us do a happy dance!”
Eve Eaton - Floral Artist
Eve started her flower journey as a Saturday girl in a local florist shop where she eagerly progressed, working her way up to become Shop Manager.
She trained at Hadlow Agricultural College and studied full time for a year then part time whilst working as a florist where she credits her ex boss who now is a great friend and also work colleague.
Eve relishes every day being a new adventure at HeiDesigns, and enjoys seeing the concepts and designs come to life after such careful consideration and planning; often seeing the final installations looking even better than imagined.
“The best bit of being a florist is no day is the same - and you get to play with flowers all day!!”
Get in touch
Each project no matter how big or small is designed and planned down to the finest detail by Heidi & and her talented team of floral artists and installation crew.
Whether you are looking for a faux floral installation to add a pop of colour to a shaded spot in your garden, or have a large venue that needs dressing from floor to ceiling, Heidi and the team at HeiDesigns can’t wait to hear your requirements and leave a lasting memorable impression upon you with the finished results.
Awards & Accreditations
